Single-serving coffee pods have grown from a nearly nonexistent market to between 8 and 10 percent of all ground coffee sales. Combine sales for the cups now exceeds $700 billion and is expected to increase in the future. The demand is driven by the 65 percent of adults who drink coffee and the 51 percent of consumers who want to brew and drink coffee in the home. The history of K Cups starts over two decades ago. The technology continues to develop today as more manufacturers refine the pods and the brewing process.
Origins: The first attempts to create coffee pods came from companies that wanted to fill consumer demand for easy brewing. Early ideas from several companies involved creating soft packets or stuffed filters that contained coffee. These could be used in standard drip brewers. Consumers did not embrace these early ideas. It was not until 1992 that Keurig first developed a single-serving system. These became known as K Cups.
The First Machines: The first coffee pods that were produced used a patented and proprietary technology. Each cup contained a measured amount of coffee and a filter in a vacuum-sealed container. The machines that were needed to brew the coffee pods had special mechanisms that punctured the pod and deposited a certain amount hot water into the filter. This drained down into a standard mug or container beneath. The basic machines were improved over the next 10 years. New features were added such as a coffee strength setting, automatic brewing timers and settings for pods filled with tea or other non-coffee mixtures.
Popularity: Consumer demand for K Cups increased steadily over the first few years. The popularity was driven by many factors. The coffee pods were sealed allowing large amounts to be stored for a long time without turning stale. The single-cup brewing meant there was no wasted coffee. The individual pods also allowed families to each brew different flavors during the day without having to make an entire pot for one person. The convenience made the pods popular in office and commercial settings. Employees or clients could make a single cup without having to do much more than insert a pod and press a button. The machines are still very common in workplaces and storefronts.
Licensing And Patents: The extreme popularity of the coffee pods resulted in many licensing deals with well-known coffee sellers and roasters. The branded pods are a consumer favorite and offer a wider variety of flavors that what was initially available. The original patent for the pods expired in 2012 allowing any company to produce the cups. This flooded the market with high quality and economical alternatives to the classic name-brand cups that had become familiar in previous years. There are now hundreds of different coffee pods available.
Competitors: The expiration of the patent has also resulted in a number of manufacturers producing machines that can brew coffee with the cups. A range of alternative coffee pods emerged as well using different specifications and different brewing machines. Although competition is currently very intense within the market, most major producers still manufacture K Cups alongside proprietary brands in order to fulfill consumer demand.
This post is brought to you by Larry Winter, he shops at homecoffeesolutions.com for quality and affordable coffee and tea accessories. http://homecoffeesolutions.com/collections/keurig-k-cups
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